Xtreme Media installs India’s largest digital billboard in Mumbai

Xtreme Media installs India’s largest digital billboard in Mumbai

This case study outlines Xtreme Media’s role in helping its new client make the switch from static to digital hoardings. Learn about the distinctive innovations the brand offered to elevate their advertisements and make a mark in the digital world.

Project Details



LED Display series Rigel plus Series
Pixel Pitch (mm) 5.9 mm
Screen size 18.3 m x 12.2 m
Screen resolution 3078 x 1944

Xtreme Media has been fortunate enough to bag opportunities to provide its products and services to some of the best outdoor advertising companies in the country. Recently, it offered its digital display solutions to a Mumbai-based outdoor advertising company specializing in various types of OOH media, including billboards, hoardings, pole kiosks, gantries, and more.

The client has scaled new heights by charting through untapped areas with its impeccable services. It presents fresh ideas to various businesses that want to increase the visibility of their brands via outdoor advertising.

To this effect, the client wanted to enhance its outdoor advertisements by jumping on the digital bandwagon. But it had to be a seamless transition from traditional hoardings to digital signages. To help them commence this transition journey, Xtreme Media stepped up to the challenge with its unique product offering.

What did the client want?

With the reduced attention span that is prevalent in today’s day and age, making the switch from traditional to digital can be the ultimate problem solver. The client aimed to elevate their outdoor advertising experience by going digital with their advertisements. To that effect, they required a sturdy screen that could display their commercial ads by grabbing more attention and leaving an impression on the viewers.


What solution did Xtreme Media offer?

After analyzing the client’s requirements, Xtreme Media felt that the Rigel Plus series would achieve its goal. At the same time, the screen would add a touch of elegance and aesthetics to the client’s outdoor digital billboard.

This outdoor LED display has an IP65 rating on the front and the back, guaranteeing sturdiness and nice lifespan. Installed near eastern express highway in Ghatkopar, the screen is thinner, lighter, and equipped with qualities like high contrast ratio, high brightness, and low power usage.

Furthermore, Xtreme Media packaged the screen for the client with Vigilant Technology - a tool that makes it simple and efficient to track errors and abnormalities in the display.

Coupled with its 7-year exceptional screen warranty in addition to these fascinating and noteworthy features, Xtreme Media aimed to fulfil its client’s needs and build a relationship of trust with them.

What challenges did Xtreme Media face?

It was not all rosy from the get-go. Like any project, Xtreme Media faced a few challenges along the way. To begin with, the screen was supposed to be installed next to a railroad track, which made the entire installation process challenging. Moreover, the team had to cross the railroad lines in order to get to the screen cabinets.

When transporting the screen cabinets from where they were assembled to the installation site, the Xtreme Media crew had to take extraordinary measures to avoid any kind of damage to the screen. Installing the screen was a dangerous job, but Xtreme Media’s team ensured that every precaution was taken, and the task was successfully accomplished with no errors. .


What was the client’s final impression?

The client was delighted with both Xtreme Media’s product, and the quality of service that the brand offered. The Rigel Plus series was the optimal choice for the client’s outdoor promotional advertisement experience.

This range of LED series elegantly placed a “wow” factor, and to top it all off, Xtreme Media offered the highest warranty of 7 years in the market which further built a successful professional collaboration between the client and Xtreme Media.

Are you on the hunt for the perfect indoor and outdoor LED solution too? Contact the knowledgeable staff at Xtreme Media, and be rest assured with the remarkable outcomes of its display solutions.

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