Digital maturity has become crucial for every brand and advertising company as technology connects with the youth more than any other medium in this digital era. Showcasing products and services on outdoor LED screens will have more impact on potential consumers than static hoardings. Brands are likely to leverage the revolution of LED hoardings to advertise their products as DOOH advertising gives liberty to experiment with visuals, colours and moving content that can evoke emotions in the viewers, thus resulting in more leads.
Learn more on how you can maximize your revenues with DOOH advertising.
DOOH advertising includes the use of visuals, colours, patterns, and concepts that intrigue human psychology. Moving images on an LED screen attract the viewer’s attention better than static images on a billboard. When a viewer sees moving images and colours and comes across the resembling image elsewhere, it will increase the possibility of them associating the image with the brand. Further, LED screens to enable higher call-to-action, thus increasing the ROI while also saving on maintenance and operational costs. Such results encourage brands to approach media owners with LED displays, so they can upgrade their brand presence.
DOOH advertising is beneficial for both media owners and brands. Brands are more likely to approach media owners who provide outdoor LED screens, so they can reach out to a wider audience. LED displays also enable them to communicate more effectively than static billboards and appeal to the viewers with moving visuals.
For media owners, LED screens provide the opportunity to onboard multiple brands. LED displays can run ads for numerous brands, increasing the revenue of media owners by almost four times.
Brands are researching how to promote their products and services in more exciting ways. DOOH advertising is their ultimate solution as LED displays creatively introduce the product, have a lasting impact, generate more leads and increase call-to-action. Besides, other brands are doing it, so it is vital that the brands can match up to their competitors with visually appealing LED displays.
As a media owner, if you provide outdoor LED screens, more brands will approach you. Similar to a brand, competitors of media owners are quickly adopting DOOH advertising, increasing their clientele as well as the demand for LED screens in the industry. Thus, LED displays are a win-win for both brands and media owners who can leverage their benefits to increase their ROI.
LED displays to have a software interface that allows media owners to track, schedule and customize the content per the requirements, giving them complete control over content management.
Additionally, Xtreme Media’s Vigilant Technology also tracks the overall health of the LED display by intelligently managing the power supply and health of the LED screens. This includes remote monitoring of the LED displays and their overall health parameters covering current, voltage, power consumption, smoke status, and door status.
Xtreme Media provides top-notch LED displays and outdoor LED screens with outstanding software and solutions. We offer a complete package, right from consulting to execution and maintenance, with a seven-year warranty on all our LED displays. Our unmatched solutions never fail to create a ‘WOW’ factor amongst the viewers and help media owners and brands increase their sales exponentially. We make DOOH advertising easy, reliable and long-lasting. Connect with us for further information.
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