Expanding Digital Networks in Mumbai
Two major rollouts have recently contributed to strengthening Mumbai’s DOOH
(Digital Out-of-Home) ecosystem. The first project involved 8 screens across
Sion and Thane, while the second included 4 outdoor LED video wall
installations along Senapati Bapat Marg in Lower Parel, one of the city’s
busiest districts. Some of these screens have gold wire technology for
enhanced performance and durability.
With the strategic placement of these outdoor digital displays in high-density
areas, media owners can now offer premium campaigns, inform the public and
interact with audiences through a visually rich and future-proofed medium.
The Earth Series Advantage
The product selection was an obvious one. In the last couple of years, Xtreme
Media’s Earth Series has been the sought-after solution for Indian outdoor LED
displays. The series has won reputation for dependability, sturdiness,
unparallel performance and has established new industry standards.
Few most important features that have made the Earth Series the "king" of
outdoor LED displays are:
-
Ultra-High Brightness: With up to 10,000 nits brightness,
these outdoor LED displays provide higher daytime visibility and ensure
lasting effectiveness.
-
Low Power Consumption: Powered through
common cathode technology, the Earth series uses much significantly
less power than other typical LED displays. This not only saves operational
costs but also helps to stimulate environment-friendly practices.
-
Gold Wire Technology: Certain screens from Earth Series also have
gold wire technology which ensures that the screens remain high in
performance and durable for a longer period. This technology enables LED
displays to remain efficient and last for longer durations in the most
challenging outdoor environments.
Seamless Service and Reliability
Another area in which Xtreme Media stands out is its robust service
environment. With the installation of an Earth Series display, there is little
need for constant maintenance. Customers frequently enjoy seamless operation
from the very beginning, with minimal or no downtime. The combination of a
resilient product and a seasoned service group leaves media owners to run
effective campaigns without concerns about operational inabilities.
This consistency has developed trust in the brand of Earth Series, and today
it is the most sought-after product within the
outdoor LED display
segment.
Impact on the Market
The Sion, Thane and Lower Parel installations are not just new advertising
inventory, they represent a change in the way outdoor communication is
progressing. Media owners are now investing in networks of digital displays
not just to win advertisers but to give something back to the public by
communicating an awareness message and educating viewers.
Whether it’s premium commercial advertising or public information campaigns,
Earth Series makes sure that the message finds its way to the audience in the
strongest possible manner.
Conclusion:
With these historic initiatives, Xtreme Media has yet again established itself
as the leader of outdoor LED display in India. The Earth 6.67mm outdoor LED
display has once again shown why it’s the first choice for media
owners—balancing performance, energy efficiency and long-term dependability.
As the digital world grows, one thing is for sure: when outdoor LED displays
are involved, Earth Series is now the name that epitomizes the standard.
